WIRE FESTIVAL Privacy Policy

Effective Date: September 11, 2026

Last Updated: November 6, 2026

DMI, Inc. (“us,” “our,” or “we”) provides this Privacy Policy (“Policy”) to explain how we collect, use, and disclose your personal information when you interact with our website https://wirefestival.com/ and mobile application (the “Services”).

Personal Information We Collect

We may collect personal information directly from you, automatically when you use our Services, and from third parties, as described below.

Information we collect directly from you.

When you use or access our Services, we may collect information directly from you, including:

• Authentication information, such as your email address and password;
• Contact and demographic information, such as your name, email address, phone number, and photograph;
• Social media profile links and handles;
• Payment card information, including payment card numbers, expiration dates, CVC codes, and PINs;
• Information about your events and interests, such as tickets you purchase, events you tag or otherwise indicate interest in, and records of events you attend;
• Contact and demographic information that you provide about others, including when you purchase tickets for them, or recommend them for membership, through the Services; and
• Any other information you submit or provide us through the Services.

Information that we collect automatically.

We may also collect certain device, usage, and other information automatically when you use the Services, including through cookies, which are small files placed on your device to store data that can be recalled by the Services, pixels, web beacons, and other storage technologies provided by third parties. The information we collect automatically may include:

• Device and Browser Information: When you visit the Services, we will collect certain information about your device and browser automatically. For example, we may receive your device identifiers such as MAC address, your IP address, your operating system type and version, your browser type, version, and settings, and the approximate geographic location indicated by your IP address.
• Usage and Log Information: When you use the Services, we will collect certain information about how you use the Services, such as features visited and used, date of visit or usage, clicks, text entered, time spent using the Services or certain features, errors, log files, including for query tracking, events, and errors, and other details of your actions on the Services.
• Information Collected in Connection with Analytics Technology: We may collect information in connection with third-party analytics technologies, such as Google Analytics. For more information on Google Analytics, including how Google Analytics collects, uses, and discloses information, please refer to www.google.com/policies/privacy/partners/. We may also use other technologies that collect analytics information about your activities on our Services.

We may allow third parties to use the Services to collect personal information about your online activities over time and across different websites, applications, and other online products or services. Those third parties may receive the information we collect automatically and use it for measurement services, marketing, advertising, and other purposes on behalf of us, their organization, or their other customers, including delivering interest-based advertising.

Information that we receive from third parties.

We may also collect your name and contact information from prospective members who identify you as a reference or requestor for their membership application.

If a current member nominates you for membership, we may also receive your name, contact information, and reference discussing your nomination from the nominator.

How We Use Your Personal Information

We may use, disclose, transmit, transfer, store, and otherwise process your personal information for various purposes, including:

• Conducting our business and providing the Services and our other products and services to you and others generally;
• Fulfilling your purchases, orders, and other transactions with us, such as your ticket purchases;
• Evaluating your membership application, including by reviewing your social media profiles and other online activity and by verifying your identity and age;
• Identifying you when you arrive for events at WIRE FESTIVAL;
• Monitoring and enforcing compliance with our Terms of Use and our other requirements, including by documenting violations of those requirements or other misbehavior at our events;
• Communicating with you, including by responding to your inquiries, fulfilling your orders and requests, promoting the Services, our events, artists, performers, and other products, services, and offerings we or third parties may offer;
• Communicating with our contractors, service providers, and other third parties we use to support our organization and the Services;
• Providing, developing, maintaining, personalizing, protecting, and improving the Services and our products, events, facilities, organization, and other services;
• Analyzing usage trends and measure the effectiveness of the Services;
• Complying with legal or regulatory requirements, judicial process, and our company policies (including due diligence and contracting activities);
• Securing the Services, including protecting against and responding to fraud, unlawful activity (such as incidents of hacking or misuse of the Services), and claims and other liabilities, including by enforcing our policies;
• Creating aggregate or deidentified data, which will not be subject to this Policy and that we may use for any lawful purpose;
• Evaluating or conducting a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our business or assets; and
• For any other purpose that you may authorize or direct at the time we collect your information.

How We Disclose Your Personal Information

We may disclose your information to third parties, including:

• Service providers, contractors, and other third parties we use to support our organization and the operation of the Services, such as payment processors and the providers of technologies and services that we use to automatically collect or otherwise process device, usage, and other information from you, such as our analytics providers;
• Our business partners, such as event promoters, artists, performers, and related management teams;
• Third parties we use to promote our organization, events, and the Services, including third parties we use to deliver interest-based advertising on our behalf;
• Third parties as necessary to comply with any court order, law, or legal process, including to respond to any government or request, to protect and secure our Services and the rights, property, or safety of our regulatory users, employees, and organization, protect against fraud or other unlawful activity, and to enforce or apply our policies and other agreements;
• Another person or organization in the event of an actual or potential merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all our assets; and
• Any other parties as you may authorize or direct, or as we otherwise disclose, when you provide the information.

SMS Messaging, Consent, and Invitation Links

This section supplements the other parts of this Privacy Policy. If a more general disclosure elsewhere in this Policy refers to sharing data for marketing, the specific restrictions below governing mobile messaging opt-in information take precedence.

Information We Collect for SMS and Invitations

In addition to contact information described above, we may process phone verification status, requests for OTP verification, SMS preferences, the date and source of an affirmative consent choice, the wording shown at consent, relevant brand and message category, records of opt-out or withdrawal, SMS delivery identifiers and delivery results, and information used to investigate messaging misuse. We may also process Industry invitation links and their status, the inviting WIRE user or administrator's account identifier, recipient details supplied as part of an invitation, and its relevant event or Industry context.

We may receive contact information about unregistered or registered event participants when an authorized user or administrator creates an Industry invitation. Having a recipient's phone number, or knowledge that they attended an earlier event, does not by itself establish permission to send promotional SMS.

How We Use SMS and Invitation Information

We use information to send verification codes when requested, authenticate users and protect accounts; create, manage, cancel and validate personally shared Industry invitation links; operate existing email invitation and event-registration processes; and send optional promotional SMS, including eligible WIRE Festival or Industry event invitations and announcements, to recipients who have separately opted in to the appropriate WIRE promotional program. Where separately authorized and enabled, we may also send non-promotional SMS relating to a user's WIRE account, existing event registrations and important service updates, such as registration status changes and relevant service information. This separate notification permission does not authorize promotional invitations or unsolicited administrator-generated Industry invites.

A registered WIRE user with the relevant access may share an Industry invitation link personally via their own messaging app or another communication channel. This personally sent message is not sent by WIRE Festival's official SMS messaging program. The external service may have its own privacy terms. We may retain the invitation status and verification data necessary to prevent misuse or unauthorized redemption.

Direct administrator-issued Industry invitation SMS to prospective participants have not yet been finalized as an SMS program. We may process contact information for existing invitation-management and email processes, but will not treat that information alone as permission to send official optional SMS. If that program is launched later, we will adopt any necessary consent process and update applicable public disclosures before sending those messages.

Separate SMS Permission and Your Choices

The mandatory Terms & Conditions acceptance and Privacy Policy acknowledgement at registration are not consent to optional SMS. Where offered, registration uses separate, optional, unchecked choices for (1) promotional SMS about WIRE Festival events, Industry events and related offers, and (2) non-promotional SMS about the user's account, existing event registrations and important service updates. Either choice may be declined without preventing account registration, event participation or access. Existing users may manage these independent permissions through Profile or Account Settings where offered. Requesting an OTP or using phone verification does not automatically enroll a person in either optional SMS program.

Basement and WIRE Festival use shared sign-in technology. Some account identifiers and verification details may be processed for secure access across those services, but WIRE Festival messaging consent is specific to WIRE Festival and does not automatically transfer to Basement or another brand. Consent for account and service notifications does not extend to promotional marketing or the still-unresolved administrator-sent Industry invitation program. Existing email and newsletter communication practices are not changed by these SMS options.

You may withdraw consent to applicable SMS programs by replying STOP to an applicable sender or contacting info@wirefestival.com. You may reply HELP for assistance where supported. Opting out of a sender also used for authentication could prevent receipt of some requested verification codes. Message frequency depends on verification requests, consented promotional messages and permitted event-driven account or registration notifications. Message and data rates may apply.

Messaging Providers and Protection of Opt-In Information

We may use Twilio, telecommunications carriers and other contracted providers to operate eligible SMS delivery, verification and opt-out processes. These providers receive the information needed to provide services on our behalf and are subject to applicable safeguards.

We do not sell or share SMS opt-in data or personal information collected for our SMS program with third parties or affiliates for their own marketing or promotional purposes. The general sharing provisions elsewhere in this Policy do not authorize disclosure of mobile messaging consent records for another party's marketing. This does not prevent disclosure to service providers acting on our behalf to send requested or authorized communications, or disclosures legally required.

For SMS program terms and customer-support details, see https://wirefestival.com/terms-and-conditions.

Your Choices

You may choose not to provide the personal information we request. However, not providing information we request may restrict your ability to use certain features on our Services. For example, you may be able to restrict the collection of personal information or functionality through your device's operating system, your browser, or by disabling cookies, but doing so may prevent you from using the functionality of the Services.

Some Internet browsers have a “do-not-track” feature that lets you tell the Services that you do not want to have your online activities tracked. The Services does not currently respond to browser “do-not-track” signals. You may be able to restrict the collection of personal information or functionality through your device’s operating system or by disabling cookies. To change your web browser settings for cookies, you can follow the instructions in the help section of your web browser or visit https://allaboutcookies.org/. You can also opt out of Google Analytics by downloading, installing, and enabling the Google Analytics’ Opt-out Browser Add-on, which can be found at https://tools.google.com/dlpage/gaoptout/.

For information about interest-based advertising, and to opt out of this type of advertising by parties that participate in self-regulatory programs, please visit the Network Advertising Initiative at https://thenai.org/opt-out and/or YourAdChoices offered by the Digital Advertising Alliance (DAA) Self-Regulatory Program for Online Behavioral Advertising at https://youradchoices.com/. Please note that any opt-out choice you exercise through these programs will apply to interest-based advertising that your opt-out addresses, but will still allow the collection of data for other purposes, including research, analytics, and internal operations. You also may continue to receive advertising, but that advertising may be less relevant to your interests.

Children’s Privacy

Only persons aged 18 or older have permission to access the Services. The Services are not intended for use by children under the age of 18, and we do not knowingly collect personal information from children under the age of 18. If you believe we may have collected personal information from a child under the age of 18, please contact us as described in the Contacting Us section below.

Third-party Links

Our Services includes links to websites and online services provided by third parties. For example, we may provide a link to third-party sites, such as Resident Advisor, for you to buy tickets to our events. We are not responsible for the privacy policies or practices of websites or online services provided by third parties. We encourage you to review the applicable privacy policies of such third party websites and online services if you elect to follow the links provided.

Changes to this Policy

We may update this Policy to reflect changes in our privacy practices at any time and without prior notice to you. When we do so, we will update the effective and last updated date above. We encourage you to periodically review this Policy for the latest information on our privacy practices.

Contacting Us

If you have any questions or comments about this Policy or our privacy practices, please contact us by email to info@wirefestival.com with the subject line “Privacy Policy Inquiry” or by mail to:

WIRE FESTIVAL

ATTN: Privacy Policy Inquiry

52-19 Flushing Ave

Maspeth, NY 11378